All You Can Pay

All You Can Pay

How Companies Use Our Data to Empty Our Wallets

Book - 2015
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Examines the corporate practice of gathering massive amounts of data on consumer behaviors, needs, and desires, and using it to influence decision making and determine how much individuals will pay based on how much they are able to.
Publisher: New York, NY : Nation Books, [2015]
Copyright Date: ©2015
ISBN: 9781568584744
1568584741
Branch Call Number: 658.8342 B4569A 2015
Characteristics: xii, 240 pages : illustrations ; 22 cm
Additional Contributors: Mongan, D. T. - Author

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StarGladiator
Feb 03, 2016

[Update 2/16: Yellen of the Federal Reserve suggested negative interest rates may be in the offing - - where the customer pays the bank to keep their money on deposit - - more bleeding the turnip. Presently, several countries in Europe have adopted this, and the Euro central banks are suggesting they will soon, also.]
[Please do see p. 119 - - this is fundamentally the same legal verbiage to be found in the Trans-Pacific Partnership - - which is why it is so utterly evil, and why anyone supporting it is so utterly evil!]
[p. 79: // . . several years ago an Amazon customer found that after removing the cookies on his computer he got substantially lower prices on his next DVD purchases.\\ ]
This is a very clever book, written by two very clever authors. I both sort of knew and sensed this was taking place, but not to the great extent the authors explain to us - - the customizing, as it were, of pricing, and macro pricing schemes aimed at the individual // consumer \\ or data entity! Quite eye-opening - - although it may require several cups of coffee or energy drinks to get through, as at times it is a detailed analysis of the first order. Learned a number of facts I was ignorant of. This book, together with Retirement Heist by Ellen Schultz, truly demonstrrate how they are bleeding us hyper-dry on the financial end of life. [While deftly written on a subtle subject, it is fundamentally about customized price gouging under the guise of personalized pricing, something only realized with the advent of Big Data and data mining - - truly drawing blood from the turnip!]

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