Advanced Web Metrics With Google Analytics

Advanced Web Metrics With Google Analytics

Book - 2010
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With this new edition, Brian Clifton helps you harness the full power of Google Analytics (GA). This book shows you analytics that are advanced enough to give you all the crucial decision-making insights, yet simple enough to digest and quickly implement in a clever way.--[book cover]
Publisher: Indianapolis, Ind. : Wiley Pub., c2010
Edition: 2nd ed
ISBN: 9780470562314
0470562315
Branch Call Number: 006.3 C6132A 2010
Characteristics: xxv, 501 p. : ill. ; 24 cm

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